Blog
Guides for multi-location review teams.
Google Business Profile API vs Place ID: two ways to load your reviews
Two ways to get your Google reviews into a dashboard: the Business Profile API with full history, or a Place ID lookup with no approval. How they differ.
Unanswered Google reviews: a weekly routine for head office
Reviews with no reply tell customers nobody is listening. A weekly routine for multi-site teams to clear the backlog, with a person sending each reply.
Review sentiment by location: spotting the branch that is slipping
A group star average hides a branch in trouble. How to track positive, neutral and negative reviews per site and act on the change.
Staff named in Google reviews: tracking mentions by branch
Customers often name the person who served them. How to count staff mentions per branch fairly, and why matching against a roster matters.
Inside Loculens: one dashboard for every branch's Google reviews
Every branch's Google reviews in one dashboard: counts, sentiment, staff mentions and unreplied reviews, with drafts for a person to send.